- With its unique satisfaction profile, simple interface and flavor variety, JUUL was designed with smokers in mind. By accommodating cigarette-like nicotine levels, JUUL provides satisfaction to meet the standards of smokers looking to switch from smoking cigarettes. Unlike standard e-cigarettes, which use free-base nicotine, JUUL pods are filled with a proprietary e-liquid formulation that combines glycerol, propylene glycol, natural oils, extracts and flavor, nicotine and benzoic acid.
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